Is there been a time, you see an ad, and said you could have done much better than this?
Instead of the fake drama, the prolonged running, the cheesy dialogs, it could have been much better, if you got a chance to do an ad?
So here’s your chance?
PEPSI® LAUNCHES “CRASH THE PEPSI IPL”:CHALLENGES CONSUMERS TO UNCORK THEIR CREATIVITY!
This time you have the power to change the ad you watch during the IPL. Pepsi vouches to replace their ad with yours, if you win i.e.
So get your cameras ready, lights fixed, actors and script working it out and create an ad, that will change the way the world sees an ad.
Quick bites of what to be done
Create a 30second ad
Give your ad an Pepsi Twist
Shoot your ad in 1080i, 16:9 ratio and 25fps
Read the Brief
Check the Do’s and Dont’s
Give your ad the SFC Edge
Get Resource Videos
still scratching your brain for ideas, the try the Idea starter
Source: Press Release